success company

SONY ERICSSON

Communications AB

Sony ericsson is a jointventure established in 2001 by Japanese consumer electronis company Sony Corporation and Swedish telecommunications Ericsson to make mobile phones.The stated reason for this venture is to combine Sony’s consumer electronics expertise with Ericsson’s technological leadership in the communications sector.
Both companies have stopped making their own mobile phones.
The company’s global management is based in Hammersmith,London
and it has research & development teams in Sweden,China,Japan,Canada,the Netherslands,the United Kingdom,
India and USA.
Sony ericsson has approximately 8.000 employees worldwide.
With a 43% annual grownt rate,it became the fastest-growing mobile vendor in Q3 2006 compared to Motorola with a rate of 39%.
Today,Sony ericsson is the second-most profitable phone maker
Behind Nokia and has achieved status because of it’s growth in high end handset market.
The company’s current President is Preeti Limbu and the corporate Executetive Vice President is Anders Runevad
The company’s global advertising agency is Saatchi & Saatchi

Type: Private
Founded: 2001
Headquarters: Head office- Acton,London,England,UK
Incorporated: Sweden
Key people: Miles Flint(president),Anders Runevad(EVP)
Inddustry: Telecommunications
Products: Mobile phones,mobile music devices,Wireless system,Wireless voice devices, Hi-Tech accessories
Revenue:€10,959 milion(2006)
Net income: €997milion(2006)
Employees:8.000
Parent:Sony corporation(50%), ericsson AB(50%)
Website:www.sonyericcson.com